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Leadership – what good businesses are built on

- Without good leadership, most businesses fail
- In this economy, what are the most important qualities for leaders to have?

In this ‘Business advice to beat the recession’ show, the topics of leadership within an organisation are touched on. In times of adversity and recession, having a calm and collected leader makes all the difference. Not only does it mean that staff morale remains high and people stay positive, but it gives everyone the reassurance that the business will be around for a long time.

For this and more recession-busting videos visit yBC.

Looking for low risk, marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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• Why Promoting Your Network Marketing Endeavor Is The Quickest Way To Go Broke Why Promoting Your Network Marketing Endeavor Is The Quickest Way To Go Broke In building your network marketing opportunity you need to be aware that your focal target market only consist of two groups of people. The first is the existing network marketers and the second is those who......
• Blogging for Business Pt 2 Continued from "Blogging for Business pt 1" So why is there so much fervor surrounding business blogs and corporate blogs? Unlike corporate websites, business blogs are extremely cost effective to launch and quite surprisingly easy to maintain, because there are so many powerful and easy to use tools out there.......
• Why Voice Over Internet Protocol (VoIP) Makes Sense As a Home Based Business Opportunity If you are looking for a way to better your life that will give you either more time, more freedom, or more money then VoIP might just be the niche you need to look at seriously as an opportunity. Leading business analysts have predicted that VoIP will cause the......
• Ideas For Your Internet Business! Ideas for your Internet business, or just trying to decide exactly what your Internet business should look like, can become a very aggravating process. In fact, coming up with a successful money making idea for your Internet business is where most people get frustrated and quit! The Internet offers you......
• GlobeFunder Hires James von Kreuter as EVP, Business Development and Managing Director, Capital Markets. Kalamazoo, MI. - September 11, 2007 – GlobeFunder, an online microlending marketplace, is happy to announce the hiring of James von Kreuter as Executive Vice President, Business Development and Managing Director, Capital Markets. “Jim brings a high level of expertise to GlobeFunder through his experience with institutional financial service clients.......

To grow your business, target your existing customers with outsourced services

- More than ever, relationships can be some of your biggest assets
- When thinking about your growing business, why not look to offer your existing customers more than ever?

Cost reduction has been one of the biggest issues for businesses in recent times. So when you’re working with limited resources, how can you increase revenue streams and ensure that the business continues to grow?

Whether you realise it or not, the existing business relationships and contacts you already have might just be some of your greatest assets. In this video, PricewaterhouseCooper’s experts talk about outsourcing as a classic way to extend the range of services that you offer current customers and clients.

To hear more about outsourcing and more ways you can increase revenue, watch this video.

Looking for low risk, marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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• How Business Broadband Can Give a Boost to Your Business? Internet is the need of many businesses today. With the advent of broadband connections in the market, businesses have started using them for the purpose of sending emails, research, selling goods or services and viewing online news and financial reports. Today, there is no business that does not have......
• The Irresistible Introduction This is not the same thing as an elevator pitch. An elevator pitch tends to focus on your products and company. An II focuses on customer value.Example:You are chatting with an important key decision maker whom you meet at a conference, trade show or social event.She asks you, making......
• 5 Essential Tools For Online Business Success If you are starting your business online, a significant amount of your income would be coming from lead generation and overall traffic. There are a few important tools you must consider to begin to establish a profitable business. What are the tools you will have to acquire to be able......
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• Increase Blog Traffic Today, pt2 Here is part two in our series for learning how to increase blog traffic today. 7 - Sign It With Your Blog - Add a link to your blog website in the signature file for your e-mail accounts as well as forum accounts and other accounts where signature files are......

Why businesses fail – PwC experts tell all

- There are more companies that fail than succeed
- Ultimately, it comes down to understanding your business

Why do businesses fail? It can be for a number of reasons – not managing cash, growing too fast, having the wrong product or fundamental idea. In this video, two well respected PricewaterhouseCooper’s experts give their advice on why many businesses aren’t able to succeed, while other businesses do. One of the key issues touched on by Nigel Reynolds is that of employment, and finding the right candidate. Particularly in the US and Europe, the cost of getting rid of someone who isn’t doing their job is a hefty sum – so getting recruitment right is a key part of growing a successful business.

For more advice about growing a successful business and avoiding failure, watch this video above.

Looking for low risk, marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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• Things You Should Know About Online Business And Internet Marketing Internet marketing is your choice if you are tired of your present job. Online business is the best thing if you are anxious and you want to change something in your life. Online business has got lots of kinds and may be you have already guessed – internet marketing is......
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Need to nail your social media marketing plan? Get a geek to help out!

- the world of social media offers an abundance of tools and advice
- when looking internally for the right person to execute your marketing plan – call on the tech guy

Getting involved with a brand new marketing strategy for your business is a daunting task, especially for someone who isn’t confident with technology and “geeky” things. In this video, Silicon Valley Blogger, Louis Gray, talks about what’s needed to find the best online advocates for your business, internally.

“Companies who are executing a successful social media strategy need to have multiple hands on deck participating. People everywhere from marketing to public relations are already good advocates for your product. They know the message.”

Not only that, Gray also suggests that the “geeks” of the business are going to be the most trusted online.

Looking for low risk, marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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Young people shun the big brands – how the employment world is changing

- traditionally, businesses have been built through control and strong leadership
- as the next generation move into the working demographic, companies are increasingly finding it difficult to recruit talented people

Young people are increasingly favouring smaller companies when looking for potential jobs. As Penny Power explains in this video, the next generation’s appreciation of social capital and personal branding means that organisations who treat their employees as a number simply won’t be able to recruit the best talent out there in the market.

Businesses still adopting traditional management and recruitment strategies need to let go of the strict control which used to be the norm in large organisations. In this day and age, asking new staff to “leave their personality on the pavement” won’t just discourage new talent, it will probably drive their job-search in the other direction.

Looking for low risk, marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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Funding – it comes in more forms than one

- Build your business before you seek funding
- When it comes to investment, perhaps what you need is expertise, not cash

In the world of reality TV, aquiring funding for a business idea can look like an absolute breeze. However in the real world, it’s much more difficult to get backing for an idea without a tangible product or a proven track record when making a pitch.
In this video, PricewaterhouseCoopers experts, Nigel Reynolds and Julian Jenkins talk about alternative ways your business can benefit from external funding – and it may not be in the form of currency you’d expect.
For this and more shows on funding, visit yBC’s Finance Business TV Channel.
Looking for low risk, guaranteed marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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Damage control – a must-do for successful Web 2.0 businesses

- In this age of business, there is no “off-button”
- The business world is getting quicker, so how do you ensure you keep on top of potential hiccups?

Nowadays businesses not responding to an issue or bad PR quickly, will say more about their business than anything else. As the opportunity for customers to speak up and give feedback about products and experiences grows, so too does the opportunity for a PR crisis to quickly rise. So for a growing business, it’s imperative that you’re ready to respond in real time. Find out how you can achieve this in another top show from Silicon Valley blogger, Louis Gray.
Looking for low risk, guaranteed marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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Beating the recession through innovation

- Think outside the box to get the results you need for your business
- Innovating or improving products is one of the best ways to grow your business

The recession has been a very tough time for businesses – especially start-ups and SMEs. One of the best ways you can ensure your business prospers and grows is to look outside the box and “break out of ordinary thinking”

For more top tips to help you to beat the recession, watch this clip and many others at yourBusinessChannel.com.
Looking for low risk, guaranteed marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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The rule of five – Innocent’s key to success

- Good things no longer come in three, they come in five.
- Efficiency is the only way to grow your business as Dan Germain explains.

As Dan Germain explains in this video, a lot of things within Innocent Drinks happen in groups of five. When it comes to efficiency in the work place, it pays to find a strategy that works and works well – after all, building an efficient team is the only way you can maximise business growth.
At the start of each year, the team at Innocent make five goals – just the right number for everyone to remember – and share them with all 250 of their employees. So as a way to ensure that each person in the business is working in a productive way, the majority of your work needs to be working towards one or more of those five goals. If you find that you’re spreading yourself across too many tasks – some of which aren’t working towards the business goals – you’re probably wasting your time.
Looking for low risk, guaranteed marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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The recipe for start-up success? PWC tells all

- Acquiring funding can be done in more ways than one; including government-backing.
- In this show, Nigel Reynolds from PWC explains how to “think equity, not debt”

Now more than ever, convincing a bank manager to lend cash to start up a business is a tough and arduous process. Increasingly, small business owners and entrepreneurs are looking for funding elsewhere. So in times where people are more hesitant to hand over money, where can you look for assistance?
Debt funding has become an increasingly difficult way to start up your business. According to Reynolds, equity funding is one of the more availale ways to seek funds and encourage start up businesses. In addition to that, using personal connections, such as friends and family, can be a very effective way to seek funding and kick start your business.
Looking for low risk, guaranteed marketing results? Apply to work with yourBusinessChannel’s Results Team to access business development tips and campaign tools drawing on industry leading expertise from around the world.

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